Founding.dev

PIPEDRIVE ALTERNATIVE

The Pipedrive alternative you own, not rent.

Most Pipedrive alternatives just rent you the software. We build a CRM you own — shaped around how you sell, on one flat price with no fee per person.

Backed byAntler

No fee per person, ever

Your code and data, fully yours

Up to 70% less than your software bill

BUILT AROUND YOUR PIPELINE

InsuranceReal estateAgenciesConsultantsField salesServices

THE PROBLEM

Why teams outgrow Pipedrive.

Pipedrive fits when it's just sales. Then the add-ons stack up, the work spills into side spreadsheets, and you pay more every year for software you'll never own.

The bill keeps creeping up

New features land behind paywalls and add-ons stack on top. What started as one price turns into a pile of separate purchases.

You outgrow it past sales

Pipedrive doesn't scale much beyond the sales team, so reporting and handoffs end up siloed in side spreadsheets.

You never own it

The CRM and your data live on their servers. Stop paying and you lose all of it — and leaving costs more than staying.

HOW IT WORKS

A proven head start, then it's yours.

Real engineering behind it. Your choice: hands-on or done-for-you.

1

Start from a proven template

The same kind of foundation our own products run on. A real head start, not a blank page.

2

Make it yours

Tell us what you need in plain words. Our team helps, or we build the whole thing for you.

3

Own it for good

You own the code, the data, and where it runs. We keep it running for one flat monthly fee. Leave anytime and keep everything.

THE SHIFT

Renting Pipedrive vs. owning your CRM.

Same pipeline. One you rent forever, one you own outright.

PipedriveOld model — what you rent
  • Pay again for every new person
  • New features sit behind paywalls
  • Outgrow it — silos and side spreadsheets
  • Stop paying, lose it all

New model — Founding.dev

  • You own everything — code, data, and infrastructure
  • One flat price. No per seat.
  • Change it in plain English, anytime
  • Bank-level security, built in.
  • We build it and run it

BUILT FOR THE WAY YOU SELL

Shaped around your real sales process.

Insurance

Track leads, policies, and renewals the way your agency works — not the way a generic CRM wants you to.

Real estate

Buyers, sellers, listings, and follow-ups in one place, shaped around your deal flow.

Agencies

Pipelines for new business and live projects, with the fields and steps your team actually uses.

Consultants

Keep every client, proposal, and next step in a tool built for how you win and deliver work.

MOVING OVER

Switching from Pipedrive is clean.

Your data comes with you. Nothing gets left behind, and nothing breaks while you make the move.

1

Export your data

Pull your contacts, deals, and pipeline out of Pipedrive.

2

We rebuild your setup

We recreate your pipeline and load your data into your own CRM.

3

Run both side by side

Use both at once until you're happy, then switch for good.

Pipedrive alternative — your questions, answered.

STOP RENTING. START OWNING.

Own your CRM.

Tell us which tools you want to replace, and we'll show you what you'd save.

See what you'd save.