Founding.dev

HUBSPOT ALTERNATIVE

The HubSpot alternative you own, not rent.

Most HubSpot alternatives just rent you the software. We build a CRM you own — no price cliff, no charge per contact, on one flat price you keep.

Backed byAntler

No charge per contact, ever

Your code and data, fully yours

Up to 70% less than your software bill

BUILT FOR GROWING TEAMS

StartupsSMBsSales teamsAgenciesService firmsOperations

THE PROBLEM

Why teams outgrow HubSpot.

HubSpot's free tier is a great hook. Then you need a second pipeline, real automation, or proper reports — and you're pushed onto paid plans. From there the price climbs with your contact list and every feature you unlock. Most teams don't leave because HubSpot is bad. They leave because the free tier stopped being free right as they grew, and they still don't own any of it.

You outgrow the free tier fast

The free plan looks great until you need a second pipeline, real automation, or proper reports. Then you're pushed to paid.

The price jumps as you grow

Cost climbs with your contact list and the features you unlock. The bill grows right as your business does.

You never own it

The free tier is the hook. You rent it forever, and your contacts and data sit on their servers.

HOW IT WORKS

A proven head start, then it's yours.

Real engineering behind it. Your choice: hands-on or done-for-you.

1

Start from a proven template

The same kind of foundation our own products run on. A real head start, not a blank page.

2

Make it yours

Tell us what you need in plain words. Our team helps, or we build the whole thing for you.

3

Own it for good

You own the code, the data, and where it runs. We keep it running for one flat monthly fee. Leave anytime and keep everything.

THE SHIFT

Renting HubSpot vs. owning your CRM.

No price cliff. No charge per contact. Just a CRM that's yours.

HubSpot logoOld model — Renting HubSpot
  • Free tier hooks you, then the bill jumps
  • Priced by your contact list
  • Features clawed behind paywalls
  • Stop paying, lose it all

New model — Founding.dev

  • You own everything — code, data, and infrastructure
  • One flat price. No per seat.
  • Change it in plain English, anytime
  • Bank-level security, built in.
  • We build it and run it

BUILT FOR YOUR BUSINESS

Shaped around how you actually sell.

Startups

A CRM that grows with you instead of charging more every time your contact list does.

Sales teams

Leads, deals, and follow-ups tracked your way, with the pipelines you need from day one.

Agencies

New business and live work in one place, with the fields and steps your team really uses.

Service firms

Clients, jobs, and handoffs in a tool shaped around how your firm actually delivers.

MOVING OVER

Switching from HubSpot is clean.

Your data comes with you. Nothing gets left behind, and nothing breaks while you make the move.

1

Export your data

Pull your contacts, deals, and records out of HubSpot.

2

We rebuild your setup

We recreate your pipelines and load your data into a CRM you own.

3

Run both side by side

Use both at once until you're happy, then switch for good.

HubSpot alternative — your questions, answered.

STOP RENTING. START OWNING.

Own your CRM.

Tell us which tools you want to replace, and we'll show you what you'd save.

See how much you can save